Spark in the Rule
The Wise Agents mark keeps the original idea, a spark inside a rounded rhombus, redrawn on a grid. The rhombus is the rule: the controls an agent works inside. The spark is the agent, and the only part that moves on its own. Its four points face the four directions, so it reads as a compass star too: the agent knows where it may go.
Back to the site. Full rules: brand/BRAND.md and brand/MOTION.md in the repository.
The mark
Marklogo/mark.svg · 32-unit grid
ConstructionRhombus N(16,1) E(31,16) S(16,31) W(1,16), corners cut D 5.0 and closed with a quadratic curve. Spark radius 8.6, handles K 4.8.
Lockup on darkSchibsted Grotesk 640, outlined. Solid text, never gradient.
Lockup on lightAlso stacked and mono: logo/lockups/.Logo motion states
Each state means one thing, so motion always says something. Only the spark moves after the reveal. Under Reduce motion every state shows its still frame.
Palette: Spectrum on Night
Each colour has exactly one job. Contrast is measured by tools/contrast.py: every text pair is at least 4.5:1 and every line, icon and focus ring at least 3:1, on both surfaces. The full report.
--bgThe page. Night is the default; Day carries long reading.night #0B0A17 · day #F7F6FB17.9:1 / 17.1:1 vs ink--bg-raisedCards, panels, the product window.night #141329 · day #FFFFFF16.5:1 / 18.4:1 vs ink--inkHeadlines and the values that matter.night #F5F3FC · day #13112A17.9:1 / 17.1:1 vs bg--textRunning text.night #CAC7DE · day #3A375511.9:1 / 10.5:1 vs bg--mutedLabels, dates, the mono references.night #A29EBD · day #5E5A7A7.6:1 / 6.1:1 vs bg--actionThe one action colour: primary buttons, links, focus.night #CDB6FF · day #5A10C411.0:1 / 8.5:1 vs bg--ai-1Violet into coral: only the AI. The spark, the demo's rail, the agent working.#9440FF → #F2825A4.1–7.6:1 on night--humanGold means a human signs: approval, the seal, held for a person. Never a button that isn't an approval.night #F4C552 · day #8A620012.1:1 / 5.1:1 vs bg--passA test passed, a control on, an agent live.night #4AD9A2 · day #0B7A5011.0:1 / 5.0:1 vs bg--failA test failed, a control off. Never decoration.night #FF7A90 · day #B4233F7.9:1 / 6.0:1 vs bg--paperCream is paper: the approval card and documents you keep.night #FBF5E4 · day #FBF5E415.6:1 / 15.6:1 vs on-paperType
AI agents your compliance team can sign off.
We design, build, test and run AI agents for regulated European companies. Größe, Qualität, Français, Ελληνικά-ready subsets.
AI Act Art. 14 GDPR Art. 28 Sample data
All three are self-hosted from assets/fonts/ with their licences beside them. Schibsted Grotesk is a Norwegian newsroom face: European, plain, very legible. Inter carries over from the current wiseagents.ai.
Icons and link previews
